Monday, September 1, 2008

Loaded Language

Loaded language is emotive terminology that expresses value judgments. When used in what appears to be an objective description, the terminology unfortunately can cause the listener to adopt those values when in fact no good reason has been given for doing so. Also called Prejudicial Language.

Example:

[News broadcast] In today's top stories, Senator Smith carelessly cast the deciding vote today to pass both the budget bill and the trailer bill to fund yet another excessive watchdog committee over coastal development.
This broadcast is an editorial posing as a news report.

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